We CREATED WAZE’S FIRST EVER A.I. VOICE EXPERIENCE. IT’s A HOMEGROWN CHARACTER CALLED “PROFESSOR FACTS”
What if, every time your navigation app gave you directions, it also gave you fun piece of trivia? That’s what you get when you drive with “Professor Facts”. And with the power of A.i. voice-cloning, we can infinitely refresh the experience, so users never hear the same material twice.
We designed a suite of visual assets to let users find and select the experience.
AUDIO SAMPLE
Click below to hear some sample navigation prompts from Professor Facts, voiced by (ahem) Tom Cowell.
MOOD: “BRAINY”
Waze lets users select a custom icon to represent themselves in the app. We call them Moods. We made a “Brainy” mood for this experience.
Vehicle: MOBILE LIBRARY
When selecting the Professor Fact’s voice, Waze users can travel through the map as a 3D vehicle. We made a mobile library for the Professor. We thought it turned out pretty well.
CREDITS
Waze Creative: Tom Cowell / Jamie Fine
Waze Production: Gabi Mcdaniels
Visual Design: Burn & Broad
3D Modelling: Irresistible Studios
Waze Leadership: Jake Shaw, Tatyana Schneider, Tim Queenan
